kathleen@turningpointpresents.com                                                                                                                   Vol. 7 Issue 10  

 Article | Marketing Tip | Upcoming Events | Featured Offer | Sign up for Newsletter                                                                 October, 2005 
     

101 No Cost & Low Cost Tips to Market and Promote a Product, Service or Business By Kathleen Gage

Increase your revenues while keeping your marketing costs down. Learn strategies designed to enhance your overall marketing.

Order today for only $7.95 and receive 3 excellent bonuses for FREE  Click Here

  

Build a Profitable Subscriber List By Kathleen Gage

Why is it some people are incredibly successful at utilizing the power of the Internet in their marketing while others can’t seem to figure out the winning formula?

How often do entrepreneurs and salespeople look for that next magic formula to build their business and increasing revenues, never quite making any of it work? Many people make it much more difficult to succeed than it need be while others know exactly what to do … and they do it.

Ask anyone who has effectively integrated the use of the Internet into their overall marketing strategy and they will tell you success in building your business, both online and off, is about systems. Simple as that.

Developing and utilizing systems is nothing new. Yet, the great search for the pot-of-gold at the end of the rainbow and getting-rich-quick continues. 

The place you’ll find more gold than virtually anywhere else is in doing something many people just don’t find appealing. It is in developing and maintaining a solid database. Unfortunately, many people don’t find database management “sexy” enough. So they continually buy into that next “secret formula.”

Fact is, with a well-groomed database you can increase your revenues and decrease your marketing costs. You can build customer relations and keep your name fresh in the minds of your market by keeping in touch. This establishes excellent position within your market.

Most people would be amazed at how simple it is to build an incredibly profitable database by applying a few simple strategies. Remember, simple is not always easy. It will take time, commitment and focus.

Bigger is not necessarily better when it comes to your database. Depending on your industry and what you sell you may be well served to focus on the few dozen or few hundred who want to buy from you rather than thousands who couldn’t care less about what you offer.

On the other hand, there will be situations where building a massive list is exactly what you need to do. Especially if you have mass quantity products you are selling at a very low price. Then you may want to go for the numbers.

Driving traffic to your site is an ongoing process as is building and maintaining your database. If you are serious about using the Internet in your marketing you need to lay the groundwork to optimize your opportunities.

  • Develop a fully operational web site

  • Have a way to capture contact information such as a sign up form

  • Give people a reason for leaving their contact information such as an Ezine, free report or eBook, an article of interest to your target market or anything that is of benefit to the reader

  • Develop a series of content driven messages that address your customers’ needs

  • Keep your name in front of your market consistently without being annoying

  • Write and distribute articles to various online resources pertinent to your market

  • Create a resource box containing your web address

  • Do not make the articles a hard sell. Rather, provide information that positions you as a resource before you are a vendor

  • Develop a list of forums and discussion groups you can participate in

  • Commit to the long-term.

By focusing on developing a solid database and providing incredible value to your market you can and will achieve success in your business. Guaranteed!

Click Here to learn about my most recent eBook – 101 No Cost & Low Cost Tips to Market and Promote a Product, Service or Business. Get 3 excellent bonuses when you order.  

 


I love giving away lots of quality information to people who want to grow their business. In just a few weeks I am launching a very exciting campaign with some of the top sales, marketing and promotions experts in the world. People whose combined knowledge has helped their clients make millions of dollars. 

Although I can't tell you too much right now, I will tell you this; you will absolutely want to check it out. If you are ready to access easy to implement, proven strategies on how to market and promote a product, service or business then you will definitely be interested in what I will be unveiling.

Something I am known for is discovering no cost and low cost ways to market and promote. I can promise you, with this project I will deliver like never before.

Be on the lookout for a message in your inbox about this project that is sure to increase your revenues and sales.    

 

Just Bears and Stuff Gift Shop If you are looking for a unique gift for a friend, staff member, client, family member, or for you check out www.justbearsandstuff.com

 

 

FREE eGifts by author Carolyn Howard Johnson carolynhowardjohnson.com  

 

CentralPoint Systems:   Simple, inexpensive Web-based software to put BIG marketing power into your Web site. Build a highly effective new Web site or re-energize your current one. Get results by adding new dynamic functions that non-technical people can update.

Get Response - Autoresponder for marketing your business.  

                  

Inspire yourself and your team to greater heights with a dynamic, inspirational keynote speaker. A speaker guaranteed to energize and pump new life into your group. When planning your next meeting, conference or convention, Kathleen Gage is just the speaker to call on.

Currently, there are no seminars open to the public featuring Kathleen Gage scheduled in October. To learn more about Kathleen’s speaking availability to speak at your conference, convention or in-house training session and fee schedule contact her at: 801.619.1514 or Kathleen@turningpointpresents.com  

October 15, 2005
Women Celebrating Life’s First Annual Conference
9:3-0 a.m. – noon
Salt Lake City Library Auditorium (
210 E. 400 South)

FREE
All women are invited

Women Celebrating Life is a new national movement that helps women 40 and older age well ~ experiencing deep joy and fulfillment and making this season the best time in their lives. Yes, WCL shows you exactly how to reinvigorate your life by exploring new possibilities, discovering new gifts, and connecting with other women heart-to-heart.

To register, go to www.WomenCelebratingLife.org today!  

 

 

Just Released! Kathleen Gage's newest book

101 Low Cost and no Cost Tips to market and promote a product, service and business.

Click here for full details

 

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Success formulas, 
tips and strategies addressing marketing & PR for:

Retailers, Authors, Speakers, Consultants, Events Coordinators, and Non-profits

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101 No Cost & Low Cost Tips

Create a Day
With the popularity of some very unique celebrations such as Cherry Popover Day, Don’t Step on a Bee Day and Hugging Day why not create you own unique day to address your markets interests and passions. Patricia Twitchell, owner of 
Just Bears and Stuff Gift Shop www.justbearsandstuff.com did just that when she decided to create the official “Love Your Teddy Bear Day.” With so many bear enthusiasts throughout the world, she knew it would be a fun way to celebrate and honor the love of bears.

Once you decide on the type and name of the special day, let your current customers know, send out a press release, and contact other businesses who might be interested in helping to promote this.

If creative and very affordable methods to market are important to you then you will want to get this information packed eBook.

Click here to learn more


 
Click Here


Follow-up, follow-up, follow-up. When someone gives you a lead or expresses an interest in your product or service, follow- up immediately. You have a warm lead. The longer you delay on follow –up the colder the lead becomes.

 To learn more strategies on gaining position, visit

  Click Here


Teaching

I can only teach others what I believe to be true. If I believe life is good then I can teach good. If I believe life to be bad then I will teach the lessons of sorrow and despair. I must look within my heart to know what is true. What is the legacy I choose to pass on to others?

 For your own copy of Message of Hope Click Here.